EedenBull And Mastercard Extend Digital Banking In Asia Pacific

Images from Mastercard and Eeden Bull websites

SINGAPORE — JULY 01, 2020

Mastercard and EedenBull have extended their strategic partnership from Europe to the Asia Pacific region to support the fintech company’s launch of a new digital platform for banks and businesses to process spending and payments more efficiently.

​Building on a partnership in Europe, the expanded relationship with Mastercard will support the rollout of Eedenbull’s new commercial cards platform to banks looking to tap into vast opportunities in the Asia Pacific business-to-business payments market. Based in Norway, Scotland, and Singapore, EedenBull is a technology-agnostic innovation company built by banking, payment, and technology professionals.

Card payment at a jewelry store, an image from Mastercard

​New regulations, new technologies, and new players are changing the way consumers and businesses think about payments. Around the world, organizations face many of the same challenges when buying and paying for goods and services, so they need the right tools to enable cost-efficient processes, policy compliance, spend control, and improved cash flow.

​For banks and their business customers, the new service provides innovative commercial payment services, including EedenBull’s spend management platform Q Business® that offers a sophisticated yet easy-to-use solution to digitize the slow and costly processing of checks and cash. With Q Business now offered by a network of banks in the Nordics, more than 10,000 registered businesses are benefitting from the process efficiencies and control of spend provided.

“Following Europe, Mastercard is delighted to partner with EedenBull in the Asia Pacific and to support its unrivaled expertise to leverage the commercial payments space in the region,” said Yunsok Chang, Executive Vice President, Market Development, Asia Pacific, Mastercard. “With Mastercard’s leading advisory experience, sophisticated commercial solutions, and wide network of customers and partners, we will be able to help EedenBull thrive in this market of significant opportunities.”

An image from Eedenbull website

​The extension of the partnership beyond Europe is a testament to Mastercard’s strategy of working with fintech firms to drive innovation and create opportunities for other partners in the Asia Pacific region. As a frontrunner in payments technology, Mastercard is continuously developing new solutions catering to the evolving demands driven by rapid digital transformation.

“At EedenBull, we uniquely combine specialist commercial payments expertise with tech-savvy talent, making us the ideal partner to banks. While payment products and services are now more user-friendly, product management is growing more complex and requires access to specialists in marketing, revenue management, IT, legal, regulatory, and many other areas,” said Nicki Bull Bisgaard, CEO of EedenBull.

“Selecting Mastercard as our preferred partner to support us in creating real value for our partner banks and their customers and to support our expansion in the Asia Pacific was easy as we share the same view on what businesses require and how we can best meet those requirements in an ever-changing world.”

News related to Asia Pacific, by www.mopa1.com , Media and One-Stop Service Agency for Marketing-Communication, Business Development

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